Pro golf is returning to Austin, Texas - and it's bringing the YouTube generation along with it. On Monday morning, the PGA Tour announced its return to Austin for the Good Good Championship, a PGA ...

As Good Good Golf’s influence within the sport continues to grow, the entertainment brand is getting its own PGA Tour event. On Monday morning, the popular golf YouTube channel announced that it will ...

The Ryder Cup is over and the PGA Tour’s fall schedule is already delivering winners like … Steven Fisk (sorry, Steve). It’s only rational to find yourself wondering if you’re going to survive long, ...

The PGA Tour will return to Austin, Texas, next November for the first time the last edition of the WGC-Dell Technologies Match Play in 2023. Although not a match-play event, the upcoming tournament ...

Forbes contributors publish independent expert analyses and insights. Jamie Gutfreund covers the creator economy for CMOs Golf is changing faster than the industry can keep up. Younger fans are ...

The Good Good Golf guys have come a long way in a short period of time - a very long way. Back in the early 2010s, Garrett Clark, Stephen Castaneda, Matt Scharff, and Micah Morris were just a group of ...

In 2025, YouTube golf stopped feeling like an alternative and started shaping the game. These are the moments that proved it.

On a new Dan's Golf World Show, the crew discusses how Good Good's growing empire surprised the golf world, and what comes next. A new Dan's Golf World Show breaks down the biggest news from golf this ...

Here’s another top-10 entry from DeChambeau, this time with a creator tournament he put together featuring names like Phil ...

Garrett Clark is the face of Good Good Golf, one of the fastest-growing brands in the market. They'll be the title sponsor of a 2026 PGA Tour tournament. Mike Mulholland / Getty Images They may not be ...