Stream NBC 5 for free, 24/7, wherever you are. The strong numbers from the online advertising titans in the face of economic worries showed that companies were still willing to promote their goods and ...

Pinterest had apparently thought of spending hundreds of millions on buying an advertising technology firm to boost its ad sales. According to a Wednesday report from The Information, citing a source, ...

According to a Wednesday report by The Wall Street Journal, the advertising industry’s largest players are proposing new standards to Big Tech for transparency in the digital auctions that ...

2024 was a year of hectic change for ad measurement. Third-party cookies may have been given a reprieve by Chrome, perhaps even an indefinite lifeline. But, still, user-level data is running dry, to ...

As an Account Executive, I can tell you firsthand – selling ad space isn’t just about the numbers, the reach, or the frequency. It’s about the product itself. And in radio, the product is the ...

The Amazon marketplace makes it easier than ever to scale an ecommerce business. While long-term sales growth can come from optimizing listings and expanding keyword targeting, sellers have two ...

NBCU veteran Tom Winiarski will lead ad sales and monetization for the cable TV spinoff company. By Alex Weprin Senior Editor The company on Wednesday said that NBCU and Versant had signed a two year ...

Versant, Comcast‘s planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal. Under the pact, which will cover the next two upfront cycles, NBCU will ...

Nexstar reported its third-quarter 2025 earnings Thursday, revealing ad revenue was down 23.5% year over year during the July-September quarter. Additionally, Nexstar says the CW network has narrowed ...

John Halley, president of Paramount Advertising, is leaving the company after an 18-year run. His departure, which was expected after the company hired Jay Askinasi as chief revenue officer in October ...