Opinions expressed by Entrepreneur contributors are their own. Sorry to burst your bubble, kids, but there’s really nothing that silly about Silly Putty. Not when you think about all you can do with ...

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Silly putty is stretchy and sticky, and if you're not careful, its ooey-gooey texture can easily get stuck in places you don't want it, like your carpet, couch, and clothes. If you get silly putty ...

In the old days it was jelly bracelets and Cabbage Patch Kids. These days, Crazy Aaron’s Thinking Putty — a cooler, hipper and pricier Silly Putty alternative — is poised to become the next big thing.